HI&BYE is the new brand aimed at girls between 14 and 18 years old that reflects the desire of teenage girls to express themselves, to be themselves and to show their positive attitude, girls who value authenticity, who know that beauty is imperfect and who are discovering their way.

With the aim of becoming a brand that accompanies them daily, very colourful and patterned designs have been selected for everyday wear. You can find underwear sets in lace and cotton, ribbed tops, sweatshirts and, for the summer, swimming costumes.

The colours chosen for the new collection range from pastel shades to vibrant lilac, pink, blue… And of course, the classic black, white and grey underwear.